Website: clarifyoptical.ca
Business Name: Clarify Optical
Service Area: Greater Moncton, Sussex, Kennebecasis Valley (KV), Saint John, and other surrounding towns and areas, New Brunswick
1. Introduction & Overview
Clarify Optical (“we,” “us,” or “our”) is committed to protecting the privacy, accuracy, and confidentiality of your personal and health-related information. This Privacy Policy outlines how we collect, use, disclose, and safeguard your data when you visit our website (clarifyoptical.ca), request mobile optical services, or communicate with our team.
By accessing our website or booking an appointment, you consent to the practices described in this policy.
2. Information We Collect
To provide personalized, high-quality mobile optical services, we collect several types of information:
- Personal Identity & Contact Information: Name, physical address, email address, phone number, and preferred appointment details.
- Optical & Health Data: Ophthalmic prescriptions, pupil distance (PD) measurements, segment heights, eye doctor information, and optical history.
- Insurance & Direct Billing Information: Private insurance provider details, policy numbers, member IDs, NIHB/White Card details, and related direct billing verification documents.
- Payment & Transaction Details: Payment card processing details (handled securely through third-party encrypted payment gateways; we do not store full credit card numbers on our servers).
- Technical & Usage Data: IP address, browser type, device information, and site interaction data gathered via cookies to improve website functionality.
3. How We Use Your Information
We use your information strictly for legitimate business and optical care purposes, including:
- Scheduling, confirming, and conducting optical visits.
- Processing prescription lens orders, frame fittings, and adjustments.
- Submitting claims for direct billing through your insurance provider on your behalf.
- Verifying purchase history for complimentary warranty, repair, or adjustment services.
- Processing appointment deposits and refunds.
- Sending appointment reminders, receipt invoices, and service updates.
4. Disclosure & Sharing of Information
Clarify Optical does not sell, rent, or trade your personal information to third parties. We only share data with trusted third parties under the following circumstances:
- Direct Insurance Billing Partners: Sharing required prescription and coverage details with third-party insurance portals (e.g., Telus Health, Blue Cross, Sun Life, Canada Life, NIHB) to process your coverage.
- Optical Fabrication Labs: Transmitting lens prescription specifications and frame dimensions to certified optical laboratories for lens manufacturing.
- Secure Service Providers: Trusted software platforms supporting our booking system, email notifications, website hosting, and payment processing.
- Legal Requirements: If required by Canadian federal or New Brunswick provincial law, regulation, or court order.
5. Data Security & Storage
We implement industry-standard physical, technical, and administrative safeguards to protect your health data and personal information against unauthorized access, loss, or misuse. Digital records, including uploaded prescriptions, are stored securely on encrypted servers.
6. Your Privacy Rights
You have the right to:
- Access the personal or prescription information we hold about you.
- Request corrections to inaccurate or incomplete personal details.
- Withdraw consent for promotional communications at any time.
To exercise any of these rights, please contact us at help@clarifyoptical.ca.